How can you set effective goals?


You need to be SMART

The SMART goal-setting method is one way to help you set more effective goals, which then makes you more likely to achieve your ultimate goals. You do this by setting goals that are:

  • Specific: What do you specifically want to achieve? Do you want higher revenue, to hire more staff, to work with more clients, to increase your profits? Or do you want to be able to take more time off and live a better lifestyle because of your business?
  • Measurable: How will you measure that you have been successful? When it comes to revenue, what number do you want to hit? How many people do you want to hire and how many clients do you want to work with? How much time would you like to take off? How much income do you want to be earning?
  • Assignable: Who is responsible for achieving this goal? Is it you or someone else? Will it be a team effort and, if so, who’s responsible for what?
  • Realistic: Is the goal realistic? Is it achievable, given your available resources? Or will something need to change (the goal, the timeframe or your resources) to make it realistic?
  • Time-bound: When do you want to achieve your goal? Do you have any other business or personal activities that may impact your timeframes?

They key is to get things done.

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